Hello Kitty

Hello Kitty

A fictional character created by the Japanese company Sanrio, Hello Kitty was born in 1974 and made her first appearance on a vinyl coin wallet. Since then, the Hello Kitty trademark has spread globally creating a huge consumer base and target market. The range has achieved success with Hello Kitty toys, purses, stickers and official Hello Kitty clothing, creating a celebrated empire for little girls everywhere.

Find out more about Hello Kitty in AlexandAlexa's Brand Briefing here »

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