MSGM

Contemporary cool meets Italian craftsmanship in MSGM, the brainchild of designer Massimo Giorgetti. Founded in 2009 in the style capital of Milan, the brand revels in a free-spirited approach to design, taking inspiration from artistic influences and the world around it whilst staying true to the traditions of tailoring, cleverly reinterpreting them for a modern audience. Showcasing an innovative mash-up of urban street style and luxe sensibilities, expect to find logo-laden staples, bold graphics, oversized shapes and colour pops in collections that exude dynamism and stylish defiance.